Chip and Joanna Gaines have been fixing up their content material providing this fall with a deal with family-friendly content material. Not that the Gaineses have been ever producing applications not acceptable for teenagers (except we’re counting some questionably harmful decisions made by Chip on “Fixer Higher” building websites), however that these new unscripted titles are particularly made to entertain throughout ages: a curler derby competitors, a present evaluating the talents of a human and a hamster, and a expertise contest for late-in-life performers.
“With streaming on Max, we noticed this chance the place we might create content material that felt slightly larger and slightly completely different than the exhibits that we’ve constructed to this point with our Magnolia Community, however that may create an area for households to have the ability to watch collectively,” Chip Gaines mentioned. “Figuring out that we’ve acquired 5 kiddos, and simply the way in which that folks function today with their units — everybody’s all the time doing one thing in their very own area, in their very own time. And we simply thought, hey, what if we made content material that introduced individuals collectively?”
Throughout “Curler Jam,” which concluded its first season Nov. 14, “Human vs. Hamster,” which debuted Nov. 21, “Second Probability Stage,” releasing Thursday, and “Again to the Frontier,” premiering subsequent 12 months, the Gaineses say they’ve solely two actual by means of strains for the 4 new exhibits: “emotional” content material that’s household pleasant.
“The vary of feelings that you just’ll expertise watching all 4 — ‘Curler Jam,’ you’ll assume is thrilling — and I additionally cried at these episodes,” Joanna Gaines mentioned. “It’s tapping again into that human emotion, and feeling these items which are actually particular when you may really feel these feelings along with the individuals you’re keen on essentially the most.”
Chip Gaines described the exhibits as “very completely different” than what viewers have come to count on from the “Fixer Higher” couple and what they’ve created beforehand for HGTV and now for their very own Magnolia Community. And which means it’s nonetheless very a lot up within the air as as to whether there might be extra episodes of the exhibits sooner or later, till the Gaineses discover out if that is what their viewers needs as a lot as they need extra “Fixer.”
“We actually need these 4 exhibits to face on their very own two ft. In the event that they make it, and the Max universe adapts to it and appreciates it and needs extra of it, then we wish to make extra of it,” he mentioned. “We’re anxiously awaiting the outcomes of the exhibits and the scores and the way individuals have interaction with them and the way individuals really feel about them. And as that information begins coming again into our ecosystem, then we’ll begin making choices. That’s how we do plenty of issues. We take daring probabilities and and make actually dangerous strikes. In equity, it’s an choice for us to simply say, OK, hey, we’re gonna truly persist with this style that we already really feel clearly very comfy with, which is the life-style area. Possibly that’s the place we actually are supposed to remain and collectively proceed to function out of. However Jo and I feel there’s one thing new across the nook. We’re experimenting with what precisely that is likely to be.”
However whereas they’re contemporary concepts for future initiatives, they’re additionally going again to the properly on their staples: The Gaineses are at the moment workshopping concepts for his or her subsequent particular installment of “Fixer Higher,” which most lately aired a season targeted on the renovation of a lakehouse, and earlier than that adopted them flipping an precise fort close to their hometown of Waco, Texas, after which redoing a lodge they now function.
“We’re wrestling with some concepts,” Joanna Gaines mentioned. “At present is a enjoyable day, as a result of we have now a brainstorming assembly. Renovation is one thing that we’re all the time doing, whether or not the cameras are on or off, and so it’s extra about, which goes to be a fantastic story to inform? It’s a well timed query. We don’t know which one but, however we’re positively dreaming about what’s subsequent.”
Earlier than regardless of the subsequent “Fixer Higher” is airs, the Gaineses will get to debut the fourth and ultimate present of their preliminary slate of Max household content material: “Again to the Frontier.” And this one truly hits fairly near residence for the Gaineses, within the sense that these contestants — whereas trying to dwell traditionally correct lives for the American frontier period — are constructing their very own homes, albeit with method fewer sources than Chip and Jo often have at their disposal.
“The households have been so cute, as a result of we have been two-thirds by means of all the course of. And as we stepped into their universe, these households have been like, ‘Are available in right here, take a look at my kitchen! Take a look at my room!’ And we’re speaking about shacks. These are simply barns, of kinds,” Chip Gaines mentioned. “However these children and these households, as a result of that they had been there now for weeks and weeks and weeks, didn’t actually view it like that. They remembered all of the onerous work that they needed to do to get that wall to face up straight, or to get the roof, or was it leaking, or to maintain the winter, the cool air, outdoors they usually have been experimenting with all these variations of insulation. I used to be so proud and so overwhelmed. To Jo’s level, you get slightly emotional as a result of they’re exhibiting you one thing virtually like a child would possibly. It’s very remedial and easy, however how proud they’re of it was like, we invented a rocket that might get us to Mars and again.”
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